1 Global Raisins Market Outlook
The global Raisins market is projected to exhibit substantial growth in the coming years, with a CAGR of 1.55% from 2024 to 2033, reaching a total market size of $2660.83 million USD in 2024. Raisins, which are essentially dried grapes, are produced through a process of solar or artificial heating, resulting in a high-sugar, energy-dense product. They are available in various types, including Natural Seedless, Golden Seedless, Black Currant, Sultana, Muscat, and others. These types are distinguished by the grape varieties used and the drying methods employed. Raisins are not only consumed as a standalone snack but are also widely used in the food industry for applications such as baking, confectionery, cereals, and as ingredients in ready-to-eat meals. Their versatility and nutritional benefits, including high levels of antioxidants, dietary fiber, and essential minerals, have contributed to their enduring popularity.
Figure Global Raisins Market Size and Growth Rate (2024-2033)
2 Raisins Market Growth Drivers and Constraints
The growth of the global raisins market is driven by several key factors. Firstly, the increasing awareness among consumers about the health benefits of raisins, such as their high antioxidant content and digestive benefits, has fueled demand. The rising incidence of chronic diseases has also prompted consumers to incorporate nutrient-rich foods like raisins into their diets. Additionally, the food processing industry’s growing demand for natural and functional ingredients has positioned raisins as a valuable component in various products, ranging from breakfast cereals to baked goods. This trend is further supported by the increasing popularity of organic and additive-free products, which aligns with consumer preferences for healthier food options.
However, the market also faces several limiting factors. One significant challenge is the stringent food safety and quality standards required by global markets. These standards necessitate rigorous quality control measures, from planting to processing and sales, which can be costly and complex for producers. Fluctuations in raw material prices, driven by natural factors and market conditions, also pose risks to the industry. Additionally, the market faces intense competition from alternative products, such as other dried fruits and fresh grapes, which can divert consumer demand. The impact of global events, such as the COVID-19 pandemic and geopolitical conflicts, has also disrupted supply chains and increased operational costs, further constraining market growth.
3 Raisins Market Innovations and M&A Activities
Technological innovation plays a crucial role in the raisins industry, driving improvements in production efficiency, quality control, and product innovation. Advances in drying technology, such as the development of new pre-treatment methods, aim to enhance the drying rate while preserving the nutritional and sensory qualities of raisins. The adoption of intelligent sorting and weighing technologies ensures consistent product quality and reduces labor costs. Additionally, the integration of cold chain preservation techniques helps maintain the freshness and nutritional value of raisins during storage and transportation, extending their shelf life and market reach.
Corporate mergers and acquisitions have also shaped the raisins market landscape. Major players in the industry, such as Sun-Maid Growers of California, National Raisin Company, and Lion Raisins Inc., have expanded their market presence through strategic partnerships and acquisitions. These activities have not only increased the scale of operations but also enhanced the companies’ ability to innovate and diversify their product offerings. For example, Sun-Maid Growers’ acquisition of Plum Organics from Campbell Soup Company in 2021 expanded its portfolio into the organic baby food and kids’ snacks segment, aligning with the growing trend towards healthier and organic products.
In conclusion, the global raisins market is poised for steady growth, driven by increasing consumer awareness of health benefits and expanding applications in the food industry. However, challenges such as stringent quality standards and competition from alternative products must be navigated. Technological advancements and strategic corporate activities will continue to play a pivotal role in shaping the future of this market.
4 Global Raisins Market Analysis by Type
In 2024, the global raisins market is projected to exhibit a diverse revenue landscape across different types of raisins. Natural Seedless raisins are expected to generate a revenue of $902.02 million USD, accounting for 33.90% of the total market share. Golden Seedless raisins are forecasted to achieve a revenue of $754.61 million USD, representing 28.36% of the market share. Black Currant raisins are anticipated to contribute $273.27 million USD in revenue, holding a market share of 10.27%. Sultana raisins are projected to earn $554.78 million USD in revenue, with a market share of 20.85%. Muscat raisins are expected to generate $56.68 million USD, capturing 2.13% of the market share. Lastly, the “Others” category is forecasted to reach $119.47 million USD in revenue, with a market share of 4.49%. This distribution highlights the continued dominance of Natural Seedless and Golden Seedless raisins, while also reflecting the significant contributions from other types within the market.
Table Global Raisins Market Size and Share by Type in 2024
Type | Market Size in 2024 (M USD) | Market Share in 2024 (%) |
|---|---|---|
Natural Seedless | 902.02 | 33.90% |
Golden Seedless | 754.61 | 28.36% |
Black Currant | 273.27 | 10.27% |
Sultana | 554.78 | 20.85% |
Muscat | 56.68 | 2.13% |
Others | 119.47 | 4.49% |
5 Global Raisins Market Analysis by Application
In 2024, the global raisins market is expected to see a revenue of $2,660.83 million USD, with a diverse distribution across different applications. The Food Industry is projected to account for the largest share, generating $1,481.55 million USD** in revenue, which represents 55.68% of the total market share. Food Service Providers are anticipated to contribute $754.61 million USD, holding 28.36% of the market share. Households will make up the remaining portion, with an estimated revenue of $424.67 million USD, capturing 15.96% of the market share. This forecast highlights the continued dominance of the Food Industry in the raisins market, while also underscoring the significant role of Food Service Providers and Households as key consumer segments.
Table Global Raisins Market Size and Share by Application in 2024
Application | Market Size in 2024 (M USD) | Market Share in 2024 (%) |
|---|---|---|
Food Industry | 1481.55 | 55.68% |
Food Service Providers | 754.61 | 28.36% |
Households | 424.67 | 15.96% |
6 Global Raisins Market Analysis by Region
In 2024, the global raisins market is expected to generate a total revenue of $2,660.83 million USD, with a varied distribution across different regions. Europe is projected to lead with a revenue of $996.72 million USD, capturing 37.46% of the global market share. The Asia-Pacific region follows closely, contributing $841.93 million USD and holding 31.64% of the market share. North America is anticipated to achieve $543.98 million USD in revenue, representing 20.44% of the share. South America is expected to contribute $106.85 million USD, accounting for 4.02% of the market. The Middle East and Africa region will generate $171.35 million USD, holding 6.44% of the global raisins market share. This forecast underscores the significant contributions from Europe and the Asia-Pacific region, while also highlighting the continued importance of North America and the emerging potential of South America and the Middle East and Africa in the global raisins market.
Figure Global Raisins Market Share by Region in 2024
7 Top 3 Companies of Global Raisins Market
7.1 Sun-Maid Growers of California
Company Introduction and Business Overview:
Sun-Maid Growers of California is a leading cooperative of family farmers with a rich history dating back to 1912. Headquartered in the United States, Sun-Maid is renowned for its high-quality raisins and dried fruits. The company operates on a global scale, distributing its products worldwide. Sun-Maid’s business model is built on a foundation of sustainable farming practices, innovative processing techniques, and a commitment to delivering nutritious and delicious products to consumers.
Products Offered:
Sun-Maid offers a diverse range of raisin products, including Natural Seedless raisins, Golden Seedless raisins, and various flavored and coated varieties. Their Natural Seedless raisins are made from Thompson Seedless grapes, sun-dried to perfection, resulting in a rich, caramelized flavor. The Golden Seedless raisins are oven-dried and treated with sulfur dioxide to maintain their light color and tangy sweetness. Sun-Maid also produces specialty products such as organic raisins, yogurt-covered raisins, and fruit blends, catering to a wide range of consumer preferences.
Sales Revenue in the Latest Year:
Sun-Maid Growers of California reported a revenue of $237.85 million USD. This figure reflects the company’s strong market position and its ability to adapt to changing consumer demands. Sun-Maid’s success can be attributed to its extensive product portfolio, robust supply chain, and strategic marketing efforts. The company’s focus on innovation and quality has enabled it to maintain a significant market share, making it a key player in the global raisins market.
7.2 Lion Raisins Inc.
Company Introduction and Business Overview:
Lion Raisins Inc., founded in 1903, is a well-established name in the raisin industry. Headquartered in the United States, Lion Raisins has a global distribution network, supplying raisins to customers worldwide. The company is known for its extensive experience in growing, processing, and packaging raisins. Lion Raisins Inc. prides itself on its commitment to sustainability and quality, ensuring that its products meet the highest standards of food safety and nutrition.
Products Offered:
Lion Raisins Inc. offers a wide range of raisin products, including Natural Seedless, Golden Seedless, and specialty varieties such as currants and raisin paste. Their Natural Seedless raisins are made from Thompson Seedless grapes, sun-dried to perfection, resulting in a rich, sweet flavor. The Golden Seedless raisins are oven-dried and treated with sulfur dioxide to maintain their light color and tangy sweetness. Lion Raisins also produces raisin paste, which is used in various industrial applications, such as baking and confectionery. Additionally, the company offers organic and specialty blends, catering to diverse market needs.
Sales Revenue in the Latest Year:
Lion Raisins Inc. reported a revenue of $77.97 million USD. This revenue underscores the company’s strong market presence and its ability to deliver high-quality products to its customers. Lion Raisins Inc.’s success is driven by its long-standing experience, commitment to quality, and innovative product offerings. By continuously expanding its product portfolio and improving its processing techniques, Lion Raisins Inc. has maintained a significant market share in the global raisins market.
7.3 National Raisin Company
Company Introduction and Business Overview:
Established in 1968, National Raisin Company is a prominent player in the raisin industry, known for its commitment to quality and innovation. Based in the United States, the company primarily serves the North American market but also has a growing international presence. National Raisin Company prides itself on its state-of-the-art processing facilities and stringent quality control measures, ensuring that its products meet the highest standards.
Products Offered:
National Raisin Company offers a variety of raisin products, including Seedless raisins, organic raisins, and specialty blends. Their Seedless raisins are carefully processed to remove any seeds, resulting in a smooth and uniform texture. The company also produces organic raisins, which have gained popularity among health-conscious consumers. Additionally, National Raisin Company offers customized blends tailored to specific customer needs, such as raisins coated with sunflower oil or other natural coatings to enhance flavor and texture.
Sales Revenue in the Latest Year:
National Raisin Company achieved a revenue of $126.12 million USD. This revenue highlights the company’s strong market position and its ability to deliver high-quality products to its customers. National Raisin Company’s success is driven by its dedication to quality, innovation, and customer satisfaction. By continuously improving its product offerings and expanding its market reach, the company has solidified its place as a key competitor in the global raisins market.