1 Global Copyright Licensing Market Outlook
The global Copyright Licensing market is projected to exhibit substantial growth in the coming years, with a CAGR of 5.76% from 2024 to 2033, reaching a total market size of $191363.4 million USD in 2024. Copyright is the legal protection over any intellectual property (IP). A copyright license is an agreement that allows a person or entity who holds the copyright (the licensor) to assign (or transfer) the copyright to another (the licensee). Copyright licenses are commonly used in the music, cinematography, artistic work, and architecture industries to prevent content from being copied as well as provide credit to the original creator.
Figure Global Copyright Licensing Market Size and Growth Rate (2024-2033)
2 Copyright Licensing Market Growth Drivers and Constraints
The global Copyright Licensing market is experiencing robust growth, driven by several key factors. The development of the entertainment and media industry, which encompasses a wide range of products and services such as film, television, music, and digital content, is a primary catalyst for this expansion. As consumer income and leisure time increase, the demand for copyright licensing in these sectors has surged, with the market projected to reach $2.93 trillion by 2026. Additionally, improvements in intellectual property laws in developing countries, particularly in regions like China and India, have enhanced copyright protection and expanded the market for licensing. However, the industry also faces significant challenges, including rampant piracy and infringement issues across various digital platforms. The high costs associated with enforcing copyright protections and the complexities involved in claiming damages for infringement can deter creators from safeguarding their works. These factors create a dual dynamic in the market, where growth opportunities coexist with substantial barriers that must be navigated to ensure a healthy and sustainable copyright licensing environment.
3 Copyright Licensing Market Innovations and M&A Activities
The global Copyright Licensing market has witnessed significant activity in terms of mergers and acquisitions, reflecting the dynamic nature of the industry. Notably, ViacomCBS announced the sale of CBS Studio Center for approximately $1.85 billion, a move that highlights the value of prime studio properties in the competitive Los Angeles market. Additionally, CLC designated Getty Images as the preferred commercial image provider for over 150 collegiate institutions, facilitating efficient copyright clearance for licensed products. Shutterstock also made headlines by acquiring Pond5 for $210 million, enhancing its portfolio with a vast collection of royalty-free video content, which is expected to strengthen its market position. Furthermore, Getty Images renewed its multi-year partnership with Amazon, integrating its extensive library of visual content into Amazon’s services, thereby expanding its reach and influence in the digital marketplace. These strategic moves indicate a trend towards consolidation and collaboration within the Copyright Licensing sector, aimed at enhancing service offerings and addressing the evolving needs of content creators and distributors.
4 Global Copyright Licensing Market Analysis by Type
In 2024, the global Copyright Licensing market is projected to generate approximately 191363.4 million USD in revenue, reflecting a continued upward trend in demand for copyright licensing across various sectors. The revenue distribution by type indicates that films will maintain a significant market share, accounting for about 27.28% of the total revenue, projected to account for a revenue of $52208.8 million, while literature works will represent approximately 23.36%, forecasted to generate a revenue of $44695.7 million. Music licensing is expected to capture around 22.50% of the market share, projected to account for a revenue of $43064.5 million, showcasing its vital role in the industry. The Artistic Works segment is projected to be $17,603.8 million, holding a market share of 9.20%. The Architectural Designs segment is anticipated to be $11,889.5 million, with a market share of 6.21%. The Others segment is expected to generate $21,901.0 million in revenue, capturing a market share of 11.44%.This forecast underscores the growing importance of copyright licensing in the entertainment and media landscape, driven by the increasing consumption of digital content and the need for legal protection of intellectual property rights.
Table Global Copyright Licensing Market Size and Share by Type in 2024
Type | Market Size in 2024 (M USD) | Market Share in 2024 (%) |
|---|---|---|
Literature Works | 44695.7 | 23.36% |
Films | 52208.8 | 27.28% |
Music | 43064.5 | 22.50% |
Artistic Works | 17603.8 | 9.20% |
Architectural Designs | 11889.5 | 6.21% |
Others | 21901.0 | 11.44% |
5 Global Copyright Licensing Market Analysis by Application
In 2024, the global copyright licensing market presents a significant consumption value across different applications. The consumption value for Large Enterprises is projected to be $123,226.8 million USD, capturing a market share of 64.39%. Meanwhile, Small and Medium Enterprises (SMEs) are expected to contribute a consumption value of $68,136.6 million USD, holding a market share of 35.61%. These figures underscore the substantial demand for copyright licensing across both large corporations and smaller businesses, indicating a balanced yet diverse market landscape in terms of consumption value and share.
Table Global Copyright Licensing Consumption Value and Share by Application in 2024
Application | Consumption Value in 2024 (M USD) | Consumption Market Share in 2024 (%) |
|---|---|---|
Large Enterprises | 123226.8 | 64.39% |
Small and Medium Enterprises (SMEs) | 68136.6 | 35.61% |
6 Global Copyright Licensing Market Analysis by Region
In 2024, the global Copyright Licensing market revenue by region demonstrated a significant distribution. United States was estimated to generate a revenue of $53351.2 million, holding a market share of 27.88%. Europe followed with a revenue of $41251.4 million, capturing a 21.56% market share. The Japan contributed $30875.3 million in revenue, securing a 16.13% market share. China and India contributed $28409.7 million and $8723.3 million in revenue, respectively, with market shares of 14.85% and 4.56%. Collectively, these regions highlight the global reach and diversity of the copyright licensing market, underlining its importance in protecting intellectual property across different geographical and economic spheres.
Figure Global Copyright Licensing Market Share by Region in 2024
7 Top 3 Companies of Global Copyright Licensing Market
7.1 COMCAST
Company Introduction and Business Overview:
Comcast is one of the nation’s leading providers of communications, entertainment, and cable products and services.
Products Offered:
NBCUniversal is a leading media and entertainment company that creates and distributes high-quality content across a diverse portfolio of film, television, and streaming platforms. They own and operate prominent entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, their premium ad-supported streaming service. NBCUniversal also produces and distributes premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and is known for its world-renowned theme parks and attractions through Universal Destinations & Experiences. Their commitment to respecting and protecting intellectual property is evident in their Infringement Policy, which outlines their stance on copyright, patent, and other proprietary rights, and their procedures for addressing alleged infringements. This comprehensive approach to media and entertainment, combined with a strong focus on copyright protection and licensing, positions NBCUniversal as a significant player in the global copyright licensing market.
7.2 Disney Media & Entertainment Distribution Media Center
Company Introduction and Business Overview:
Disney Media & Entertainment Distribution (DMED) brings together the Company’s best-in-class product, technology, and commercialization teams into one global organization. DMED is responsible for the P&L management and all distribution, network and engineering operations, sales, advertising, data, and certain key technology functions worldwide for the Company’s content engines. DMED also manages operations of the Company’s streaming services including Disney+, Hulu, ESPN+ and Disney+ Hotstar; and domestic broadcast and cable television networks.
Products Offered:
Disney Media & Entertainment Distribution Media Center is a pivotal component of The Walt Disney Company, responsible for the international distribution of the company’s branded and non-branded content across all platforms. This includes the management of content for Disney’s streaming services, linear television channels, theatrical film distribution, content licensing, and global advertising sales. The center plays a crucial role in aligning the company’s best-in-class product, technology, and commercialization teams into one global organization. It oversees the company’s direct-to-consumer streaming services, which include Disney+, Hulu, ESPN+, and Star+, and is responsible for the P&L management and operations of these platforms. Disney Media & Entertainment Distribution Media Center is also tasked with expanding the pipeline of local content and continuing to grow Disney’s global direct-to-consumer business. This comprehensive approach ensures that Disney’s storytelling reaches audiences worldwide through theatrical, streaming, and linear platforms, and it is responsible for the monetization of content from Disney’s content engines.
7.3 Viacom
Company Introduction and Business Overview:
Viacom Inc. produces media entertainment content. The Company creates and acquires programming for television, the Internet, mobile devices, video games, and other consumer electronics products.
Products Offered:
Viacom, a significant player in the global media landscape, is recognized for its extensive portfolio of copyright licensing products. The company offers a variety of content that includes programming from brands such as MTV, BET, VH1, Comedy Central, and Paramount Network。Viacom’s copyright licensing product profiles are aimed at licensing content across different media platforms, allowing for the use of their diverse programming in various projects and broadcasts。This comprehensive approach positions Viacom as a key provider of entertainment content, servicing a wide range of audiences and platforms through its robust licensing agreements.